Independent designer helping businesses refresh their websites and create compelling layouts
AutoDyne
The design, build, and launch of a new product for the auto industry to create a better experience for both sides of the transaction.
Marie Kondo
Optimized PDP, mini cart, search function, and search results. Also designed the landing page of her most recent book.
Point Blank Studio
Designed an edgy, simplistic website for a streetwear company. They've sold in over 5 countries now.
MyRadar
Designed and developed their B2B sales platform to reach a broader market in need of weather data points.
IndyInk
Website facelift, and on-site product design for a new custom ordering capability, alongside unique dashboards, and logic backed forms.
The Problem
Your company’s website has been stagnant for a while, and it’s not converting the way you hoped.
We help your business quickly explore new visual direction and layout on your website.
1. Aesthetics & Strategy
I'll pull in a few different website designs for inspiration. Ideally you'll send me a few as well. From there I'll put together 2-4 concepts that we review together, and decide which one we like best.
2. Landing Page
I'll design the landing page of your website. This usually serves as a great milestone to ensure we're all aligned before moving further. We'll give it a thumbs up, or make some minor adjustments as we make our way to the finish line.
3. Finish Design & Development
Once the homepage is approved, I'll go ahead and design the rest of the pages. We'll review those together, and move into the Webflow development!
Benefits
Optimized for all viewports
Responsive first designs that maintain quality across all screen sizes.
Design with purpose
We make all design and layout decisions with your goals in mind.
Your bottom line
Focus on optimizing conversion pathways to increase user engagement and sales.
Professional Guidance
You can count on professional guidance through the process; and receive responses within hours, not days.
On-Brand Design
Design updates will maintain brand identity, ensuring consistency and recognition with your existing customer base.
High fidelity clickable prototypes
You'll receive an aesthetically pleasing clickable prototype featuring the most important screens for your product.
I’ve made two pricing packages that are perfect for established businesses wanting a website refresh
Landing Page Design
For businesses that want to quickly explore new visual direction on their website, refresh branding, and optimize page structure to drive users toward a goal.
Completely new landing page design
Updated typography, colors, and page layout
2-3 concept directions
3-4 supplemental marketing graphics
Figma files ready for development
Webflow dev add-on (+$1500)
Website Re-Design
For new businesses and startups that need a brand refresh; with a few essential pages, alongside clone-able sections and a style guide for future updates.
6 Essential page designs
Reusable sections for easy site updates
Style guide for website design
Optimized information architecture
Figma files ready for development
Webflow dev add-on (+$4000)
.webp)
Who does the work
Hey, my names Phillip; Denver based ui/ux designer and webflow developer.
I’ve been designing since 2019, and have been self-employed for 2+ years. I operate under BisonTongue, my independent design studio!
The small details of a project are extremely important to me; I’m passionate about design and the results it can bring - be that positive or negative.
Happy Humans
Nice words from awesome clients
SmartRank, PM
MyRadar, Sales VP
PointBlankStudio, Owner
FAQs
Stuff I'm asked often
I offer the two packages located in the pricing section of my website, as well as larger builds, product design, and clickable prototypes. If you have something in mind, just schedule a call and we'll talk it out!
I exclusively build sites on Webflow due to the industry-leading advantages in code customization, SEO, hosting, security, integrations, and design freedom. If you're wanting e-comm designs for Shopify, I'm happy to provide designs to your developer or use one of my own.
I use Figma for just about everything. I'll utilize pieces of the adobe suite when it's called for, like Illustrator, Photoshop, and After Effects. Slack and loom are big helpers as well. If you don't use slack, email is fine, but nothing beats picking up the phone and just talking.
I sure do. Let's talk about what level of effort your business needs, and we can come to a happy agreement on price. It does start at $1,000/mo, with a minimum contract length of 3 months.
That's actually how I got my start as a self-employed creative. I can provide you copy, but there's no shot that I'll know your businesses as well as you. It's best if you provide me what you want to say, and I'll chop it up a bit!
I have two packages in the pricing section, with a minimum engagement of $2500. Throughout my career I've done projects from $500 to $90,000. I hate to say it... but if it doesn't fit into those packages, it really just depends!
2 weeks up to 2 months is the usual time frame!
For package one, it's one payment up-front, and for the second package it's 60% up front, and 40% when it's all done! If we're working on something rather large, it's 25% up front, and then I'll invoice on the first, and fifteenth of each month.
You know, I love putting the story together for how something is going to work. Serving visual solutions up to users like it's a five star michelin. I also like getting to know the people I'm working with.
To be totally transparent, it's separating the work from who I am, and not treating what I make as an extension of me. I used to go to war with perfectionism. But that doesn't exist, so I control what I can control, and try to be the best that I can be. I love this work, and that makes things difficult sometimes.
I can't say that I really have one. I just know that there's a feeling good design gives to the soul, and I try to capture that feeling, bottle it up and gorge myself on it. Maybe one day I'll take the time to dig into this more. I'd love to try and find the words to describe it.
My little dachshund, Murph.
MyRadar B2B Sales Capabilities
MyRadar is ranked #4 in the app store under the weather category. Check out the app if you haven't already.
MyRadar had a 2024 initiative to focus on their B2B weather data-point sales. They needed a website to display the industries and capabilities they'd be able to assist with as well as updated typography, colors and assets that would accurately display the product.
The goal of the website was to display the industries and capabilities they can help with weather data. The companies they supply datapoints to are massive, and I'm under an NDA.. can't say them, but this was a huge responsibility. When this one was, done; I felt like we'd erected a sky scraper.
We built out the actual capability to provide these API calls to companies as well. I have a great relationship with a product design studio out of WI, and brought their team on to assist with development. We provided clear documentation to their devs for easy maintenance and updates.
After this project, MyRadar asked me to build their internal design system as well. I'm still on a weekly retainer with MyRadar to date, and have created some really awesome stuff with them.
Project Highlights
Animated Hero Graphic
Easy to scan capabilities
Homepage CTA
API Hero Section
Digestible Content
Scannable Long Form Content
Custom Footer Graphic
Chrome Application
Autodyne has been a car warranty provider in Colorado for 20 years. The business lives and breathes by the relationships they have with their dealership partners. That's the background on this company, let's move into the project now!
Purchasing a vehicle can take hours depending on what forms need to be completed. They noticed that the finance and insurance teams of their dealership partners spent a ton of time copying and pasting customer information across multiple sites and forms. Thus, the birth of an idea... AutoDyne AutoFill
The AutoDyne AutoFill tool lives in the chrome browser, and allows individual sales reps of the dealer create accounts holding customer data.
That information is readily available for the finance team. > They open the chrome application > select the customer they'll be assisting > and start visiting the sites and forms they need to complete. > With the tool open they click "AutoFill fields" > and then the click "autofill fields" and move onto the next!
The dealership can easily export the new customers and prospects into their CRM from the database.
If you'e buying a car in Colorado, ask them the next time you're going through the finance process if they're using AutoDyne AutoFill. (Especially if it's taking forever)
Project Highlights
App Map
Website hero section with product video
Finance & Insurance team view (Product Shot)
Sales Rep view (Product Shot)
The Problem (Website Section)
The Solution (Website Section)
Tool Overview & Footer (Website Image)
Marie Kondo UI/UX Updates
The creative team managing the website noticed there were significant drop-offs when users hit their product pages.
They brought me on to discover why this was happening, as well as come up with designs that could be implemented to increase their conversion rate.
After a review of their user analytics, I was able to see users frantically moving around the page. Some of which would finally find the product details. The conversion rate was drastically higher pertaining to that pattern. This proved my intuition true. The details were hidden on the right side of the page, and if you didn't scroll in the correct spot, you woud never find them.
I was able to utilize their vast email list to conduct a survey of past customers to identify other issues as well.
I re-deigned their Product page, introduced a you might like section, introduced a gamified mini-cart to show users they're close to free shipping, updated the search function, as well as how you navigate/filter search results, introduced a "wish list" feature to increase the ROI on email marketing, and updated the ambassador page.
About a year later I was brought back on to design the landing page for Marie Kondo's newest book "Kurashi at Home" -- that was pretty sweet.
Project Highlights
Palatable product page
Gamified mini-cart experience
Search results with easy filtering
Introduced "might also like" section
Un-intrusive search bar
Scannable & easy navigation for product details
IndyInk Screen Printing
IndyInk has been operating as one of the top-rated screen printers in Colorado since 2012, after starting in 2002. They even set up a sister company; Abstract Denver, which grew to four brick and mortar stores located in some of the most popular spots in Denver, including the 16th street mall.
There's a custom ordering software that has a strong-hold on the screen printing industry, that continues to raise it's prices and needed replaced. They also wanted to update their website to represent the unique professionalism they bring the the industry.
They only had a logo, and a box with the abstract art they use for orders. I used those throughout the site, to provide a unique brand experience on the pages. I also created an automated ordering system to allow customers to upload the artwork and request directly to IndyInk, so they no longer had to use the big software company.
For fully custom work, that includes a bit of guidance needed from IndyInk, we introduced a multi-step form with logic to enhance the experience for customers, and IndyInk.
We also implemented user accounts, and a client side interface so that they could cater to their most active customers when it comes to re-order and tracking.
This site is absolutely rocking, and we continue to work together, driving IndyInk toward being a nationally recognized brand. If you need custom garments, I couldn't recommend them enough!
Project Highlights
Explosive hero section
Garment selection page
Custom garment design and ordering
Multi-step form with logic
Client side portal
About section shot, displaying brick and mortars
Distributor highlights
POINT BLANK STUDIO
Point Blank Studio, is a luxury street wear company out of Salt Lake City, Utah. Anonymity is at the core of their brand, and have reached sales in over 5 different countries now.
They needed an e-commerce website that strongly expressed the brand personality.
With subtle animations, and a simplistic design, we were able to achieve the vision they had, reaching over five figure in sales within the first year.
The site features rotating model designs, and uses what they value most to display the product... the people.
Virgil Abloh (RIP) was an inspiration to the founder of this business, and I was thrilled to be a part of a project with such a design driven spirit.
I still work with Point Blank Studio to this day, as we continue to grow and optimize the online experience for their customers.
Project Highlights
Product shop page
Shop page featuring model and product toggle
Rotating model product page
Footer marquee displaying their anonymous models
Hope you enjoy it
So Chic Boutique
Omega Promos
Boss Dog
96 Shades
Meal Prep Mamas
Hero Shades
Bush Nut Beauty
Hope's Organics
Hub & Balance
My Custom-C
Bluspark HR Solutions
Design Dance
Happy Flamingo
Goblin Guild
3Mera
Abstract Denver
